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Roula Khalaf, Editor’s FT, choose her story in this weekly newsletter.
Temu and Shein made their United States spends on the advertising platform and said by the end of the month like Amazon.
Until the past Cut the expenditure on the incorporation of Meta, X youtube platform on April 13, according to the estimated to the month ago, depending on the prediction from the prediction of the month ago
The smarter data also revealed that Temu canceled all spending on Google’s shopping platform from April 9, when the introduction
In the email to the client on Wednesday, Temu said « the World Trade and Trade Rate, Started on April 25. Shein sent the same email to the same date.
Advertising increased and prices that increase by two retailers, which has spread rapidly in the President Donald Trump.
Movement will affect the consumer affect and can attack the Western advertiser platform so that they reach them
Found and Shein’s SKOTH Affected from the White House decisions last week to earn a low value of China and $ 80 to deliver the goods for free of America.
Western competitors were criticized in two companies for canceling their goods and sell the useless goods.
Mike Ryan was like a grasslast of the target with the target.
Temu and Shein have spent billions of dollars in US advertising
The meta income from China is $ 18.4bn last year, or more than 10 percent of the amount of $ 16 165bn. In January, it spoke tariffs or trade arguments that are risky to his business, saying that the total number of sellers).
Now both retailers are returning back. Shein average daily of Meta, TikTok, YouTube and Pinterest dropped 19 percent in the first two months of April, Sensor Tower data. It has been spent almost all year, the year that makes advertising dollars from YouTube especially.
Temu canceled spending on US platforms in recent years that it is still on the level 2024, despite the information that will receive information. Temu is the highest advertiser in X Musk’s X in the US in 2024.
Meta and x have refused to comment. Google, Temu and Shein did not respond to the request.
James McDonald, the data director and predictions in the Marketing Company Marketing Company, says that they had the sales effects because of both companies lacking honestly. « They must be continuously advertising to give customers. »
Both companies served more than 30 percent of free shipping rates almost 1.5mn.
The function on low value package is less than a tax rate in Chinese import tax, which increases up to 125 percent.
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